Each direction commits to a different argument for why someone buys year-round lighting on their eaves. Pick one, or say which pieces of two you want combined.
Sells the house as architecture. Ink and brass, warm white every night, holidays as an afterthought.
Sells the color and the app. Near-black with five matched accents, built around occasions.
Sells the crew and the warranty. Workwear palette, badge mark, plainspoken.
Sells the system. Light UI, one signal color, reads like a hardware company that installs.
Sells the parent company. Sunward's exact palette and type, endorsed lockup, cross-sold onto solar jobs.
Sells restraint. Black, bone and one acid yellow, the wordmark is the whole identity.
Names are proposals. None have been checked for trademark, domain availability, or a company already using them in your market. Bracketed text like [YOUR SERVICE AREA] marks a real fact still to be filled in.